I’m often asked how to build a winning corporate culture. If I could answer this question in a simple and unambiguous way, I would hardly be sitting in a half-empty bus, on my way to work and an IKEA desk to write this blog.

It is a generally accepted truth that customer understanding is essential for managing customer loyalty. And that loyal customers will be the ones generating the best result for the company.

Talent – this can be absolutely anyone – is an individual and wants to be met as such. If we do not understand what this person sees as significant, we cannot create a meaningful workplace for them.

There are moments when even the most quick-witted person goes silent. This happened to me in June, when Otaverkko’s new Service Director Lenni gave us feedback on Siqni.